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Keep track of ad rates on each network
(and spy on broadcast networks too)

Smooth and effortless reporting: The data you need…when you need it

Pharos allows you to see what advertisers are paying on each cable network in the market, as well as how much money they are spending and how many spots they are purchasing.

Cable - Network Share Sample Report

This market report breaks down the share by dollars, spots, and average Cost per Spot, as well as an indicator for the market average. The pie charts show the percentage of share of spending and share of spots.

Cable - Broadcast Cable Allocation

This market report breaks out the broadcast and cable media allocation by advertiser and also by agency.

Cable - Multi Network Rate Card

This market report is a multi-network rate card that shows the average Cost per Spot by either one-hour block or daypart for each network in the market. When you select a time period, station, or rate, you can view contract details as well as a link to the actual PDF contract in the FCC Public File.

Our data is trusted by the best in the business.

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